Reactive markdowns erode margin and signal a failure in inventory planning. This automation workflow shifts the model from loss recovery to margin preservation. It continuously analyzes sales velocity, weeks of supply, seasonality curves, and competitive pricing data to flag items at risk of requiring future markdowns. By identifying these candidates early, merchants can act pre-emptively with targeted, shallower discounts, protecting gross margin and improving sell-through. The system integrates with ERP (SAP, Oracle), pricing engines, and competitive data feeds to create a real-time risk assessment layer.




